Jason Dent has designed a wonderful poster titled “The ABCs of branding”. He created a brand alphabet by using a variety of famous logos, illustrating how a basic symbol can represent a global brand experience. No fancy taglines, catchy jingles, or colorful pictures are needed. When a brand evokes memorable emotions and their logo is designed thoughtfully, it leaves an impression that lasts a lifetime.


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Beautiful modern Asian package concept from Russian designer Arthur Schreiber. I especially like the embossed pattern and the slice logo cleverly woven into the bottle and package design. Very nice touches.

Ever since reading Angels & Demons, I have been intrigued by how ambigrams are created and presented. I came across Logo Design Love’s blog and they have a nice round-up of ambigram logos done in 2008. One of my favorites is mentioned in the comments section - the 20th anniversary logo for The Princess Bride. The logo and the background environment are integrated beautifully!

Turner Duckworth does some great packaging and brand identity work. Here’s a clever one for Waitrose Honey.

Clever logo identity for Kronleins Brewery Cider
