Yet another awe-inspiring music video by OK Go - “This Too Shall Pass” (RGM version)

Adrian Ma | Branding, Design, Inspiration, Left Brain, Marketing, Must-have, Right Brain, Video | Sunday, March 7th, 2010

Paying homage to the Rube Goldberg Machine and inspired by the Honda Accord commercial “Cogs”, American pop-rock band OK Go partnered with Synn Labs and director James Frost to create this insanely complex video for their hit single “This Too Shall Pass”. OK Go’s ingenuity and creativity never cease to amaze me. This is structured chaos at it’s finest!




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